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How Google Reviews Affects Search Engine Optimization

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Reviews seem completely unrelated to SEO since they fall more under online reputation management. But many SEO services in Denver recognize the impact that reviews can have on their local rankings. Reviews are among the many signals that Google uses to determine your business’ relevance to the user. So it might be worth it working on getting more five-stars on Google My Business. Google Trusts Customer Reviews Google trusts what your consumers have to say, more than what you have to say about yourself. Customer reviews help the search engine understand how trustworthy your business is. Having lots of positive reviews tells Google that your business exists, has interacted with many customers, and satisfied their needs. This can help your organic ranking. It’s kinda similar to backlinks. Having many high-quality backlinks indicates to Google that your website has some important information, which boosts your ranking. Appear On Google’s Local Pack The Google Local Pack refers to a map an...